What are social media communities?

Communities for social media managers and creators covering platform strategy, content scheduling, analytics, and algorithm changes. Slack and Discord are the main hubs, with a mix of agency professionals, in-house social teams, and solo creators sharing what is working across Instagram, LinkedIn, TikTok, and beyond.

Where do most social media communities live?

Reddit is the most common platform in this report (27% of 22 listings).

Are most of these communities free?

73% are free to join. The rest require payment, an application, or both.

How big is a typical social media community?

Among listings with public size data, the average is 242K members and the median is 6K. The median is usually the better signal for a typical group because a few large ones inflate the average.

What do these communities usually include?

Forum is the most common (59%). Others that show up often include live chat, online/offline events, and job board.

How does Hive Index collect this data?

Listings are submitted by community builders and researchers, reviewed for relevance, and updated with platform, feature, member, review, and traffic data where available.

Where can I see the full list?

The full directory is on Hive Index's Social Media topic page, where you can filter by platform, size, features, and more.

Social Media Communities Report: Stats, Platforms,...

Executive Summary

We analyzed 22 social media communities listed on Hive Index to understand where people gather, what these groups offer, and which communities attract the most interest.

The big picture: social media communities are broad and fragmented, with many small groups and a few very large outliers.

Source: Hive Index community database · Updated periodically

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Communities: 22
Platforms: 10
Avg members: 242K
Median members: 6K

Where Social Media Communities Are Hosted

Reddit
6(27%)
WhatsApp
4(18%)
Facebook
3(14%)
Nas.io
3(14%)
Discord
2(9%)
YourKind
2(9%)
LinkedIn
1(5%)
Independent Platforms
1(5%)

Format mix

Forum / feed-based
10(45%)
Other platforms
8(36%)
Chat communities
4(18%)

Forum / feed-based is most common (45%), but other platforms is also well represented (36%).

Reddit leads, but WhatsApp and Facebook also represent meaningful shares.

Audience Size & Access

Community size

Tiny
<20 members
0(0%)
Small
20-100 members
0(0%)
Medium
100-1,000 members
6(27%)
Large
1,000-10,000 members
4(18%)
Huge
10,000-100,000 members
6(27%)
Massive
100,000-1M members
1(5%)
Gigantic
1M+ members
2(9%)

3 communities have unknown member counts.

Free vs paid

The average is much higher than the median (242K vs 6K), which usually means a few large groups are pulling the average up.

How Social Media Differs From Other Categories

Social Media is less free-to-join, smaller, more platform-diverse, more chat-heavy, and more paid or gated, compared with typical Hive Index topics.

Metric	Social Media	Hive Index average
Free to join	73%	83%
Median members	6K	25K
Average members	242K	666K
Paid or apply-to-join	27%	17%
Live chat	59%	40%
Discord share	9%	17%

Feature Mix

Common features appear in at least 15% of listings.

Common Features

Forum
59%
Live Chat
59%
Online/Offline Events
36%
Job Board
23%

Niche Features

Newsletter
14%
Paid Community
14%
Requires Application
14%
Tools
14%
Courses
9%
Member Perks
9%
Pairing
5%

Live Chat appears on 59% of listings.

What Visitors Click

Outbound clicks / mo: 84

Platform supply vs. clicks

Platform	Communities	Share of communities	Outbound clicks	Share of clicks
Reddit	6	27%	4	5%
WhatsApp	4	18%	42	50%
Facebook	3	14%	12	14%
Nas.io	3	14%	13	15%
Discord	2	9%	10	12%
YourKind	2	9%	1	1%
Telegram	1	5%	1	1%
X / Twitter	1	5%	1	1%

Share is calculated within this topic.

WhatsApp gets 50% of clicks but only 18% of listings, so visitors click it more than you'd expect from supply alone.

Most-clicked formats

Chat communities
53(63%)
Forum / feed-based
16(19%)
Other platforms
15(18%)

Most-clicked features

Live Chat
69(82%)
Forum
66(79%)
Online/Offline Events
64(76%)
Job Board
63(75%)
Requires Application
21(25%)
Tools
13(15%)

Most-clicked size ranges

Large
52(62%)
Huge
15(18%)
Medium
14(17%)

Top-clicked listings

DigiClan
42(50%)
Social Media Marketing Philippines
11(13%)
Social Media Managers
10(12%)

Most clicks go to chat communities and forum / feed-based communities.

Trends

Founded year

2008

2010

2013

2015

2019

2020

2022

2023

9 communities have no founding year on file.

Most listed groups were founded around 2020.

Methodology & FAQ

Methodology

This report uses communities in the Hive Index database tagged as Social Media. We exclude removed or suppressed listings. Member counts, traffic, features, reviews, and ratings may vary by source and are updated periodically.

•This is a smaller slice of Hive Index's database, so read trends as directional.

FAQ

: Communities for social media managers and creators covering platform strategy, content scheduling, analytics, and algorithm changes. Slack and Discord are the main hubs, with a mix of agency professionals, in-house social teams, and solo creators sharing what is working across Instagram, LinkedIn, TikTok, and beyond.
: Reddit is the most common platform in this report (27% of 22 listings).
: 73% are free to join. The rest require payment, an application, or both.
: Among listings with public size data, the average is 242K members and the median is 6K. The median is usually the better signal for a typical group because a few large ones inflate the average.
: Forum is the most common (59%). Others that show up often include live chat, online/offline events, and job board.
: Listings are submitted by community builders and researchers, reviewed for relevance, and updated with platform, feature, member, review, and traffic data where available.
: The full directory is on Hive Index's Social Media topic page, where you can filter by platform, size, features, and more.

Keep exploring

Browse

All Social Media communities

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