Product Design Communities Report

Executive Summary

We analyzed 9 product design communities listed on Hive Index to understand where people gather, what these groups offer, and which communities attract the most interest.

The big picture: In this smaller sample, product design listings cluster on Reddit, while a few large groups pull member averages up.

Source: Hive Index community database · Updated 2023-07-19

Communities
9
Platforms
5
Avg members
67K
Median members
22K

Where Product Design Communities Are Hosted

  • Reddit: 5 communities (56%)
  • Independent Platforms: 1 communities (11%)
  • Discord: 1 communities (11%)
  • Slack: 1 communities (11%)
  • X / Twitter: 1 communities (11%)
  • Reddit
    5(56%)
  • Independent Platforms
    Independent Platforms
    1(11%)
  • Discord
    1(11%)
  • Slack
    1(11%)
  • X / Twitter
    1(11%)

Format mix

  • Forum / feed-based
    6(67%)
  • Chat communities
    2(22%)
  • Other platforms
    1(11%)

Forum / feed-based is most common (67%), but chat communities is also well represented (22%).

Reddit leads (56% of listings).

Audience Size & Access

Community size

  • Tiny: 0 communities (0%)
  • Small: 1 communities (11%)
  • Medium: 0 communities (0%)
  • Large: 2 communities (22%)
  • Huge: 4 communities (44%)
  • Massive: 2 communities (22%)
  • Gigantic: 0 communities (0%)
  • Tiny
    <20 members
    0(0%)
  • Small
    20-100 members
    1(11%)
  • Medium
    100-1,000 members
    0(0%)
  • Large
    1,000-10,000 members
    2(22%)
  • Huge
    10,000-100,000 members
    4(44%)
  • Massive
    100,000-1M members
    2(22%)
  • Gigantic
    1M+ members
    0(0%)

Free vs paid

  • Free to join: 9 communities (100%)
  • Paid or apply-to-join: 0 communities (0%)

The average is much higher than the median (67K vs 22K), which usually means a few large groups are pulling the average up.

How Product Design Differs From Other Categories

Product Design is more free-to-join than typical Hive Index topics.

MetricProduct DesignHive Index average
Free to join100%85%
Median members22K25K
Average members67K669K
Paid or apply-to-join0%15%
Live chat22%38%
Discord share11%16%

Feature Mix

Common features appear in at least 15% of listings.

Common Features

  • Forum: 7 communities (78%)
  • Job Board: 3 communities (33%)
  • Live Chat: 2 communities (22%)
  • Newsletter: 2 communities (22%)
  • Forum
    78%
  • Job Board
    33%
  • Live Chat
    22%
  • Newsletter
    22%

Niche Features

  • Member Perks: 1 communities (11%)
  • Online/Offline Events: 1 communities (11%)
  • Member Perks
    11%
  • Online/Offline Events
    11%

Forum appears on 78% of listings.

What Visitors Click

Outbound clicks / mo
29

Platform supply vs. clicks

PlatformCommunitiesShare of communitiesOutbound clicksShare of clicks
Reddit556%
27%
Independent Platforms111%
13%
Discord111%
2586%
Slack111%
13%

Share is calculated within this topic.

Discord gets 86% of clicks but only 11% of listings, so visitors click it more than you'd expect from supply alone.

Most-clicked formats

  • Chat communities
    26(90%)
  • Forum / feed-based
    3(10%)

Most-clicked features

  • Job Board
    26(90%)
  • Live Chat
    26(90%)
  • Newsletter
    26(90%)
  • Member Perks
    25(86%)
  • Online/Offline Events
    25(86%)
  • Forum
    3(10%)

Most-clicked size ranges

  • Huge
    27(93%)
  • Massive
    1(3%)
  • Small
    1(3%)

Top-clicked listings

  • Design Buddies
    25(86%)
  • r/product_design
    2(7%)
  • Core77
    1(3%)

Most clicks go to chat communities and forum / feed-based communities.

Methodology & FAQ

Methodology

This report uses communities in the Hive Index database tagged as Product Design. We exclude removed or suppressed listings. Member counts, traffic, features, reviews, and ratings may vary by source and are updated periodically.

  • We only have a handful of listings so far, so treat these numbers as directional.
  • Last updated 2023-07-19

FAQ