Executive Summary
We analyzed 16 makeup communities listed on Hive Index to understand where people gather, what these groups offer, and which communities attract the most interest.
The big picture: makeup listings cluster on Independent Platforms, while a few large groups pull member averages up.
Source: Hive Index community database · Updated 2026-06-04
- Communities
- 16
- Platforms
- 4
- Avg members
- 1.9M
- Median members
- 203K
Where Makeup Communities Are Hosted
- Independent Platforms: 9 communities (56%)
- Reddit: 5 communities (31%)
- Discord: 1 communities (6%)
- Facebook: 1 communities (6%)
- 9(56%)
![Independent Platforms]()
Independent Platforms - 5(31%)
Reddit - 1(6%)
Discord - 1(6%)
Facebook
Format mix
- 15(94%)Forum / feed-based
- 1(6%)Chat communities
Most listings are forum / feed-based (94%).
Independent Platforms leads with 56%, but Reddit also has a meaningful share (31%).
Audience Size & Access
Community size
- Tiny: 0 communities (0%)
- Small: 1 communities (6%)
- Medium: 0 communities (0%)
- Large: 1 communities (6%)
- Huge: 2 communities (13%)
- Massive: 3 communities (19%)
- Gigantic: 5 communities (31%)
- 0(0%)Tiny<20 members
- 1(6%)Small20-100 members
- 0(0%)Medium100-1,000 members
- 1(6%)Large1,000-10,000 members
- 2(13%)Huge10,000-100,000 members
- 3(19%)Massive100,000-1M members
- 5(31%)Gigantic1M+ members
4 communities have unknown member counts.
Free vs paid
- Free to join: 15 communities (94%)
- Paid or apply-to-join: 1 communities (6%)
The average is much higher than the median (1.9M vs 203K), which usually means a few large groups are pulling the average up.
How Makeup Differs From Other Categories
Makeup is more free-to-join, and larger, compared with typical Hive Index topics.
| Metric | Makeup | Hive Index average |
|---|---|---|
| Free to join | 94% | 85% |
| Median members | 203K | 25K |
| Average members | 1.9M | 669K |
| Paid or apply-to-join | 6% | 15% |
| Discord share | 6% | 16% |
| Topic pageviews / mo | 204 | 714 |
Feature Mix
Common features appear in at least 15% of listings.
Common Features
- Forum: 15 communities (94%)
- Member Perks: 5 communities (31%)
- Job Board: 4 communities (25%)
- Newsletter: 3 communities (19%)
- Online/Offline Events: 3 communities (19%)
- 94%Forum
- 31%Member Perks
- 25%Job Board
- 19%Newsletter
- 19%Online/Offline Events
Niche Features
- Live Chat: 2 communities (13%)
- Requires Application: 1 communities (6%)
- 13%Live Chat
- 6%Requires Application
Forum appears on 94% of listings.
What Visitors Click
- Outbound clicks / mo
- 16
Platform supply vs. clicks
| Platform | Communities | Share of communities | Outbound clicks | Share of clicks |
|---|---|---|---|---|
| Independent Platforms | 9 | 56% | 2 | 13% |
| 5 | 31% | 2 | 13% | |
| Discord | 1 | 6% | 11 | 69% |
| 1 | 6% | 1 | 6% |
Share is calculated within this topic.
Discord gets 69% of clicks but only 6% of listings, so visitors click it more than you'd expect from supply alone.
Most-clicked formats
- 11(69%)Chat communities
- 5(31%)Forum / feed-based
Most-clicked features
- 11(69%)Live Chat
- 5(31%)Forum
- 1(6%)Member Perks
Most-clicked size ranges
- 11(69%)Large
- 2(13%)Massive
- 2(13%)Gigantic
- 1(6%)Huge
Top-clicked listings
- 11(69%)Skin Advice
- 1(6%)Specktra
- 1(6%)r/MakeupAddiction
Most clicks go to chat communities and forum / feed-based communities.
Trends
Founded year
Not enough founding-year data to chart yet.
Community Quality & Ratings
Only 1 community has ratings so far, so read this as a small sample.
5.0 average rating across 1 community.
Rated examples
Methodology & FAQ
Methodology
This report uses communities in the Hive Index database tagged as Makeup. We exclude removed or suppressed listings. Member counts, traffic, features, reviews, and ratings may vary by source and are updated periodically.
- •This is a smaller slice of Hive Index's database, so read trends as directional.
- •Last updated 2026-06-04
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