r/SocialMediaMarketing

Community Overview

About r/SocialMediaMarketing

r/SocialMediaMarketing is a place for SMM professionals to share industry-relevant information, discuss best practices, and provide constructive critique.

The community at a glance

r/SocialMediaMarketing is a Subreddit for Social Media Marketers and Social Commerce Sellers with roughly 318K members. It uses a forum format for communication. It is the 1st largest community in the Social Commerce topic page and the 3rd largest community in the Social Media topic page.

Roughly 101K members have joined in the past year. Popular discussion topics include Social Media, Marketing, and Post. Common discussion themes are Pain & Anger and Advice Requests. Product recommendations often mention social listening tool, smma niche, and social media scheduling tool.

On Reddit
318K Members

Subreddit Analysis

via GummySearch
Yearly: +101K members
Growth: +46.3% / year

Member growth over time

All time (yearly)

  • 2020: 24K members
  • 2021: 12K members
  • 2023: 37K members
  • 2024: 61K members
  • 2025: 98K members
  • 2026: 75K members

Past year (monthly)

  • Nov: 11K members
  • Dec: 10K members
  • Jan: 11K members
  • Feb: 9K members
  • Mar: 10K members
  • Apr: 10K members
  • May: 9K members
  • Jun: 7K members
  • Jul: 6K members
  • Aug: 6K members
  • Sep: 5K members
  • Oct: 2K members

Themes

  • Pain & Anger
    5 posts in the past month
    1. I'm so sick of making social media reports
    2. I'm spending 20 hours a week managing creators and making zero progress
    3. TikTok suddenly not getting views.
    #1
    Pain & Anger
    I'm so sick of making social media reports · I'm spending 20 hours a week managing creators and making zero progress · TikTok suddenly not getting views.
    5
  • Advice Requests
    5 posts in the past month
    1. Need advice marketing my B2B software
    2. Social Media advice needed.
    3. Managing a 900K+ Instagram page, but struggling with reach and follower growth. What am I doing wrong?
    #2
    Advice Requests
    Need advice marketing my B2B software · Social Media advice needed. · Managing a 900K+ Instagram page, but struggling with reach and follower growth. What am I doing wrong?
    5
  • Solution Requests
    1 post in the past month
    1. Looking for influencers having followers 5k to 50k
    #3
    Solution Requests
    Looking for influencers having followers 5k to 50k
    1

Topics

  • Social Media
    7 posts in the past month
    1. I'm so sick of making social media reports
    2. Social Media advice needed.
    #1
    Social Media
    I'm so sick of making social media reports · Social Media advice needed.
    7
  • Marketing
    5 posts in the past month
    1. What's one marketing metric you used to trust but no longer rely on?
    2. Post this version in founder and marketing communities. Your actual customers live in the betting subs, and those need a different post.
    3. Ich bin Scheiße im Marketing 😭
    #2
    Marketing
    What's one marketing metric you used to trust but no longer rely on? · Post this version in founder and marketing communities. Your actual customers live in the betting subs, and those need a different post. · Ich bin Scheiße im Marketing 😭
    5
  • Post
    3 posts in the past month
    1. Do you actually write different posts for every store location?
    2. Post this version in founder and marketing communities. Your actual customers live in the betting subs, and those need a different post.
    3. Does taking a few weeks off actually kill reach, or do people just come back with different posts?
    #3
    Post
    Do you actually write different posts for every store location? · Post this version in founder and marketing communities. Your actual customers live in the betting subs, and those need a different post. · Does taking a few weeks off actually kill reach, or do people just come back with different posts?
    3
  • Struggling
    2 posts in the past month
    #4
    Struggling
    2
  • Ai
    2 posts in the past month
    #5
    Ai
    2

Product recommendations

  • social listening tool
    3 posts in the past month
    1. Best social listening tool?
    2. What social listening tool do you recommend to manage mentions for a startup ?
    3. What social listening tool do you recommend to manage mentions for a startup ?
    #1
    social listening tool
    Best social listening tool? · What social listening tool do you recommend to manage mentions for a startup ? · What social listening tool do you recommend to manage mentions for a startup ?
    3
  • smma niche
    3 posts in the past month
    1. Recommend me a SMMA niche
    2. Recommend a SMMA niche
    3. Recommend a SMMA Niche
    #2
    smma niche
    Recommend me a SMMA niche · Recommend a SMMA niche · Recommend a SMMA Niche
    3
  • social media scheduling tool
    2 posts in the past month
    1. Best social media scheduling tool for non-profit- open to try out Ai tools too
    2. Recommend a social media scheduling tool
    #3
    social media scheduling tool
    Best social media scheduling tool for non-profit- open to try out Ai tools too · Recommend a social media scheduling tool
    2
  • recommend reels on facebook or auto-post?
    2 posts in the past month
    1. Recommend Reels on Facebook or Auto-Post?
    2. Recommend Reels on Facebook or Auto-Post?
    #4
    recommend reels on facebook or auto-post?
    Recommend Reels on Facebook or Auto-Post? · Recommend Reels on Facebook or Auto-Post?
    2

Frequently asked questions

Who is r/SocialMediaMarketing for?
Best for Social Media Marketers and Social Commerce Sellers enthusiasts looking for a Reddit-based community with forum discussion.
Is r/SocialMediaMarketing free to join?
This listing is not marked as paid-only. Access rules and any fees are decided by the community.
How many members does r/SocialMediaMarketing have?
Roughly 318K members, based on figures reported by the community or its host. Member counts are approximate and change over time.
What platform is r/SocialMediaMarketing on?
r/SocialMediaMarketing runs on Reddit. Reddit communities (or "subreddits") are forum-based groups on the popular social news aggregation, web content rating, and discussion website Reddit. Reddit is commonly known as "the front page of the internet". Users submit content to the site such as links, text posts, and images, which are then voted up or down and discussed by other members. From investing Reddit communities, to professional ones, to ones just for laughs, you're likely to find a community for you on Reddit.
What topics does r/SocialMediaMarketing cover?
On the Hive Index, r/SocialMediaMarketing is organized under Social Media Marketers, Social Commerce Sellers.
How do I join r/SocialMediaMarketing?
You can join r/SocialMediaMarketing by clicking this link, or pressing the "Go to community" button above.
What are the Social Media communities like?
Communities for social media managers and creators covering platform strategy, content scheduling, analytics, and algorithm changes. Slack and Discord are the main hubs, with a mix of agency professionals, in-house social teams, and solo creators sharing what is working across Instagram, LinkedIn, TikTok, and beyond.