About r/PPC
The hub for Pay-per-Click (PPC) and performance advertising. Discuss strategy, scaling, and tactics across Google Ads, Meta Ads, Microsoft Ads, Amazon Ads, emerging AI networks, and similar ad platforms.
The community at a glance
r/PPC is a Subreddit for Advertisers with roughly 282K members. It uses a forum format for communication. On the Hive Index it ranks #6 in the PPC communities list.
Roughly 56K members have joined in the past year. Popular discussion topics include Google Ads, Struggling, and Meta Ads. Common discussion themes are Advice Requests and Pain & Anger. Product recommendations often mention landing page builder, skus for products featured in bundles on google merchant center, and conversion tracking implementation specialist.
Community Topics
Community Features
This community has a forum
Subreddit Analysis
via GummySearchMember growth over time
All time (yearly)
- 2013: 1K members
- 2014: 2K members
- 2015: 3K members
- 2016: 3K members
- 2017: 5K members
- 2018: 9K members
- 2019: 19K members
- 2020: 35K members
- 2021: 34K members
- 2023: 43K members
- 2024: 40K members
- 2025: 47K members
- 2026: 40K members
Past year (monthly)
- Oct: 4K members
- Nov: 5K members
- Dec: 4K members
- Jan: 5K members
- Feb: 4K members
- Mar: 5K members
- Apr: 5K members
- May: 5K members
- Jun: 4K members
- Jul: 5K members
- Aug: 5K members
- Sep: 650 members
Themes
- Advice Requests9 posts in the past month
- Is what my PPC agency telling me normal?
- Anyone feeding an external signal into budget decisions?
- What area of PPC is worth specialising in for long-term career growth?
#19Advice RequestsIs what my PPC agency telling me normal? · Anyone feeding an external signal into budget decisions? · What area of PPC is worth specialising in for long-term career growth? - Pain & Anger3 posts in the past month
- Anyone else burnt out by performance marketing and insane client expectations?
- Feeling deflated and depressed after being let go. Am I in the wrong?
- Microsoft Ads Hacked $8000 blown overnight by scum
#23Pain & AngerAnyone else burnt out by performance marketing and insane client expectations? · Feeling deflated and depressed after being let go. Am I in the wrong? · Microsoft Ads Hacked $8000 blown overnight by scum - Money Talk1 post in the past month
- Google Search Ads for a local bike dealership — worth it?
#31Money TalkGoogle Search Ads for a local bike dealership — worth it? - Solution Requests1 post in the past month
- Need help diagnosing a Meta Ads problem with my e-commerce campaign
#41Solution RequestsNeed help diagnosing a Meta Ads problem with my e-commerce campaign
Topics
- Google Ads58 posts in the past month
- How early do you start prepping Google Ads for BFCM - and what's actually in your checklist?
- Looking for a UK based Google Ads specialist (repost)
#158Google AdsHow early do you start prepping Google Ads for BFCM - and what's actually in your checklist? · Looking for a UK based Google Ads specialist (repost) - Struggling49 posts in the past month#249Struggling
- Meta Ads14 posts in the past month
- ¿Puede una integración de GA4 "rota" a nivel de Business Manager degradar la subasta de Meta Ads? (Caso de estudio: 3 países, 1 ID cruzado)
#314Meta Ads¿Puede una integración de GA4 "rota" a nivel de Business Manager degradar la subasta de Meta Ads? (Caso de estudio: 3 países, 1 ID cruzado) - Ppc12 posts in the past month#412Ppc
- Conversion6 posts in the past month#56Conversion
Flair
- Google Ads107 posts in the past month
- Google's AI wrote an ad description. Google then disapproved it for violating Google's policy.
- Google Ads: Another Update
- Google's 17 Aug change - how to handle it?
#1107Google AdsGoogle's AI wrote an ad description. Google then disapproved it for violating Google's policy. · Google Ads: Another Update · Google's 17 Aug change - how to handle it? - Discussion31 posts in the past month
- Anyone else burnt out by performance marketing and insane client expectations?
- We optimize ads more than landing pages
- I'm at a loss. How does one even master this field?
#231DiscussionAnyone else burnt out by performance marketing and insane client expectations? · We optimize ads more than landing pages · I'm at a loss. How does one even master this field? - Meta Ads20 posts in the past month
- Feeling deflated and depressed after being let go. Am I in the wrong?
- Meta took our ad money and told us it's "non-refundable due to various technical and operational reasons"
- We set up a workflow that alerts us when Meta automatically "Optimises" any ads.
#320Meta AdsFeeling deflated and depressed after being let go. Am I in the wrong? · Meta took our ad money and told us it's "non-refundable due to various technical and operational reasons" · We set up a workflow that alerts us when Meta automatically "Optimises" any ads. - Microsoft Ads8 posts in the past month
- Overwhelmed Agency Specialist
- Google rates our landing pages "below average," Bing rates the same URLs just fine. Anyone seen this?
- Microsoft is refusing to stop showing my ads on their audience network
#48Microsoft AdsOverwhelmed Agency Specialist · Google rates our landing pages "below average," Bing rates the same URLs just fine. Anyone seen this? · Microsoft is refusing to stop showing my ads on their audience network - Tracking8 posts in the past month
- Healthcare PPC tracking looks clean until the front desk gets involved
- Why Google Ads and GA4 never agree on conversions (and how I explain it to clients)
- GA4 tips for a 6-month newbie?
#58TrackingHealthcare PPC tracking looks clean until the front desk gets involved · Why Google Ads and GA4 never agree on conversions (and how I explain it to clients) · GA4 tips for a 6-month newbie?
Product recommendations
- landing page builder2 posts in the past month
- Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
- Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
#12landing page builderWhich landing page builder has given you the best conversion rates for your Google Ads campaigns? · Which landing page builder has given you the best conversion rates for your Google Ads campaigns? - skus for products featured in bundles on google merchant center2 posts in the past month
- The best way to handle SKUs for products featured in bundles on Google Merchant Center?
- The best way to handle SKUs for products featured in bundles on Google Merchant Center?
#22skus for products featured in bundles on google merchant centerThe best way to handle SKUs for products featured in bundles on Google Merchant Center? · The best way to handle SKUs for products featured in bundles on Google Merchant Center? - conversion tracking implementation specialist2 posts in the past month
- Can anyone recommend a conversion tracking inplementation specialist?
- Can anyone recommend a conversion tracking inplementation specialist?
#32conversion tracking implementation specialistCan anyone recommend a conversion tracking inplementation specialist? · Can anyone recommend a conversion tracking inplementation specialist? - $1m+ monthly ios install campaigns2 posts in the past month
- Resources or recs for $1M+ monthly iOS install campaigns?
- Resources or recs for $1M+ monthly iOS install campaigns?
#42$1m+ monthly ios install campaignsResources or recs for $1M+ monthly iOS install campaigns? · Resources or recs for $1M+ monthly iOS install campaigns?
Community Reviews
Frequently asked questions
- Who is r/PPC for?
- Best for Advertisers enthusiasts looking for a Reddit-based community with forum discussion.
- Is r/PPC free to join?
- This listing is not marked as paid-only. Access rules and any fees are decided by the community.
- How many members does r/PPC have?
- Roughly 282K members, based on figures reported by the community or its host. Member counts are approximate and change over time.
- What platform is r/PPC on?
- r/PPC runs on Reddit. Reddit communities (or "subreddits") are forum-based groups on the popular social news aggregation, web content rating, and discussion website Reddit. Reddit is commonly known as "the front page of the internet". Users submit content to the site such as links, text posts, and images, which are then voted up or down and discussed by other members. From investing Reddit communities, to professional ones, to ones just for laughs, you're likely to find a community for you on Reddit.
- What topics does r/PPC cover?
- On the Hive Index, r/PPC is organized under Advertisers.
- How do I join r/PPC?
- You can join r/PPC by clicking this link, or pressing the "Go to community" button above.
- What are the PPC communities like?
- Communities for paid media and PPC specialists covering Google Ads, paid social, Amazon advertising, and programmatic buying. LinkedIn groups connect experienced practitioners sharing strategies, case studies, and industry news on a professional level.
Monthly Stats
- 8
- Views /mo (-43%)
- 8
- Visitors /mo (-27%)
- 1
- Referrals /mo (-50%)
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