r/PPC

Community Overview
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About r/PPC

Topics related to Pay-per-Click (PPC) & other digital ads such as Google Ads, Facebook Ads, Microsoft Advertising, Amazon Ads & other digital advertising platforms.

The community at a glance

r/PPC is a Subreddit for Advertisers with roughly 275K members. It uses a forum format for communication. On the Hive Index it ranks #4 in the PPC communities list.

Roughly 54K members have joined in the past year. Popular discussion topics include Google Ads, Struggling, and Ppc. Common discussion themes are Advice Requests and Pain & Anger. Product recommendations often mention landing page builder, skus for products featured in bundles on google merchant center, and conversion tracking implementation specialist.

On Reddit
275K Members

Community Topics

Community Features

Forum

This community has a forum

Subreddit Analysis

via GummySearch
Yearly: +54K members
Growth: +24.5% / year

Member growth over time

All time (yearly)

  • 2013: 1K members
  • 2014: 2K members
  • 2015: 3K members
  • 2016: 3K members
  • 2017: 5K members
  • 2018: 9K members
  • 2019: 19K members
  • 2020: 35K members
  • 2021: 34K members
  • 2023: 43K members
  • 2024: 40K members
  • 2025: 47K members
  • 2026: 33K members

Past year (monthly)

  • Aug: 4K members
  • Sep: 3K members
  • Oct: 4K members
  • Nov: 5K members
  • Dec: 4K members
  • Jan: 5K members
  • Feb: 4K members
  • Mar: 5K members
  • Apr: 5K members
  • May: 5K members
  • Jun: 4K members
  • Jul: 5K members

Themes

  • Advice Requests
    12 posts in the past month
    1. Roles/Careers to transition to from PPC?
    2. $626 spent on Google Search Ads, 61 clicks, but zero leads. What would you change first?
    3. Has anyone had success with Google Ads for roofing/siding recently? Looking for advice.
    #1
    Advice Requests
    Roles/Careers to transition to from PPC? · $626 spent on Google Search Ads, 61 clicks, but zero leads. What would you change first? · Has anyone had success with Google Ads for roofing/siding recently? Looking for advice.
    12
  • Pain & Anger
    11 posts in the past month
    1. Google Ads just changed Smart Bidding... and I can't tell if it's brilliant or completely backwards
    2. I have 1 month to save my job - I need to focus on AI and AI agents
    3. Why do ads get optimized way more than the pages they point to?
    #2
    Pain & Anger
    Google Ads just changed Smart Bidding... and I can't tell if it's brilliant or completely backwards · I have 1 month to save my job - I need to focus on AI and AI agents · Why do ads get optimized way more than the pages they point to?
    11
  • Solution Requests
    8 posts in the past month
    1. Where are you hiring creative/video editors?
    2. Need help for running Google Ads
    3. Good Amazon Ad Agency ? Clothing brand growth scaling help needed
    #3
    Solution Requests
    Where are you hiring creative/video editors? · Need help for running Google Ads · Good Amazon Ad Agency ? Clothing brand growth scaling help needed
    8
  • Opportunities
    1 post in the past month
    1. Will AI force Performance Marketers to become Growth Marketers?
    #4
    Opportunities
    Will AI force Performance Marketers to become Growth Marketers?
    1

Topics

  • Google Ads
    57 posts in the past month
    1. Google Ads just changed Smart Bidding... and I can't tell if it's brilliant or completely backwards
    #1
    Google Ads
    Google Ads just changed Smart Bidding... and I can't tell if it's brilliant or completely backwards
    57
  • Struggling
    49 posts in the past month
    #2
    Struggling
    49
  • Ppc
    17 posts in the past month
    1. SEO guy Now Managing PPC Staff
    2. Roles/Careers to transition to from PPC?
    3. Roles careers to transition to from PPC?
    #3
    Ppc
    SEO guy Now Managing PPC Staff · Roles/Careers to transition to from PPC? · Roles careers to transition to from PPC?
    17
  • Meta Ads
    10 posts in the past month
    #4
    Meta Ads
    10
  • Conversion
    6 posts in the past month
    #5
    Conversion
    6

Flair

  • Google Ads
    93 posts in the past month
    1. Google Ads just changed Smart Bidding... and I can't tell if it's brilliant or completely backwards
    2. I have 1 month to save my job - I need to focus on AI and AI agents
    3. Google Ads is bringing back Target CPA and Target ROAS as separate bidding strategies
    #1
    Google Ads
    Google Ads just changed Smart Bidding... and I can't tell if it's brilliant or completely backwards · I have 1 month to save my job - I need to focus on AI and AI agents · Google Ads is bringing back Target CPA and Target ROAS as separate bidding strategies
    93
  • Discussion
    37 posts in the past month
    1. Roles/Careers to transition to from PPC?
    2. Dancing on a rivals corpse
    3. Why do ads get optimized way more than the pages they point to?
    #2
    Discussion
    Roles/Careers to transition to from PPC? · Dancing on a rivals corpse · Why do ads get optimized way more than the pages they point to?
    37
  • Meta Ads
    19 posts in the past month
    1. Client shared their entire screen on our onboarding call and I saw stuff I really wish I hadn't
    2. Meta is dumping ~90% of my budget into one image ad. How do I actually give my videos a fair test?
    3. Shopify Meta Pixel / CAPI deduplication issue, browser and server Purchase events using different event_id values
    #3
    Meta Ads
    Client shared their entire screen on our onboarding call and I saw stuff I really wish I hadn't · Meta is dumping ~90% of my budget into one image ad. How do I actually give my videos a fair test? · Shopify Meta Pixel / CAPI deduplication issue, browser and server Purchase events using different event_id values
    19
  • Tracking
    8 posts in the past month
    1. Call Conversion Tracking vs tel Button Click
    2. Will AI force Performance Marketers to become Growth Marketers?
    3. Clients using Unifida is making me lose it
    #4
    Tracking
    Call Conversion Tracking vs tel Button Click · Will AI force Performance Marketers to become Growth Marketers? · Clients using Unifida is making me lose it
    8
  • Platform
    7 posts in the past month
    1. Marcel Sattler sent us fake $10,000 via his Native Advertising agency (formerly PurpleBlack).
    2. Local Lead Gen is Coming to ChatGPT via Yelp
    3. Does Taboola give you Bot traffic unless you spend a lot of money
    #5
    Platform
    Marcel Sattler sent us fake $10,000 via his Native Advertising agency (formerly PurpleBlack). · Local Lead Gen is Coming to ChatGPT via Yelp · Does Taboola give you Bot traffic unless you spend a lot of money
    7

Product recommendations

  • landing page builder
    2 posts in the past month
    1. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    #1
    landing page builder
    Which landing page builder has given you the best conversion rates for your Google Ads campaigns? · Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2
  • skus for products featured in bundles on google merchant center
    2 posts in the past month
    1. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    #2
    skus for products featured in bundles on google merchant center
    The best way to handle SKUs for products featured in bundles on Google Merchant Center? · The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2
  • conversion tracking implementation specialist
    2 posts in the past month
    1. Can anyone recommend a conversion tracking inplementation specialist?
    2. Can anyone recommend a conversion tracking inplementation specialist?
    #3
    conversion tracking implementation specialist
    Can anyone recommend a conversion tracking inplementation specialist? · Can anyone recommend a conversion tracking inplementation specialist?
    2
  • $1m+ monthly ios install campaigns
    2 posts in the past month
    1. Resources or recs for $1M+ monthly iOS install campaigns?
    2. Resources or recs for $1M+ monthly iOS install campaigns?
    #4
    $1m+ monthly ios install campaigns
    Resources or recs for $1M+ monthly iOS install campaigns? · Resources or recs for $1M+ monthly iOS install campaigns?
    2
View full analysis on GummySearchSynced 7/28/2026

Frequently asked questions

Who is r/PPC for?
Best for Advertisers enthusiasts looking for a Reddit-based community with forum discussion.
Is r/PPC free to join?
This listing is not marked as paid-only. Access rules and any fees are decided by the community.
How many members does r/PPC have?
Roughly 275K members, based on figures reported by the community or its host. Member counts are approximate and change over time.
What platform is r/PPC on?
r/PPC runs on Reddit. Reddit communities (or "subreddits") are forum-based groups on the popular social news aggregation, web content rating, and discussion website Reddit. Reddit is commonly known as "the front page of the internet". Users submit content to the site such as links, text posts, and images, which are then voted up or down and discussed by other members. From investing Reddit communities, to professional ones, to ones just for laughs, you're likely to find a community for you on Reddit.
What topics does r/PPC cover?
On the Hive Index, r/PPC is organized under Advertisers.
How do I join r/PPC?
You can join r/PPC by clicking this link, or pressing the "Go to community" button above.
What are the PPC communities like?
Communities for paid media and PPC specialists covering Google Ads, paid social, Amazon advertising, and programmatic buying. LinkedIn groups connect experienced practitioners sharing strategies, case studies, and industry news on a professional level.
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Added 8/3/2023

Monthly Stats

9
Views /mo
8
Visitors /mo
2
Referrals /mo
(+100%)

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