r/PPC

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About r/PPC

Topics related to Pay-per-Click (PPC) & other digital ads such as Google Ads, Facebook Ads, Microsoft Advertising, Amazon Ads & other digital advertising platforms.

The community at a glance

r/PPC is a Subreddit for Advertisers with roughly 272K members. It uses a forum format for communication. On the Hive Index it ranks #6 in the PPC communities list.

Roughly 53K members have joined in the past year. Popular discussion topics include Google Ads, Struggling, and Ppc. Common discussion themes are Pain & Anger and Advice Requests. Product recommendations often mention landing page builder, skus for products featured in bundles on google merchant center, and conversion tracking implementation specialist.

On Reddit
272K Members

Community Topics

Community Features

Forum

This community has a forum

Subreddit Analysis

via GummySearch
Yearly: +53K members
Growth: +24.4% / year

Member growth over time

All time (yearly)

  • 2013: 1K members
  • 2014: 2K members
  • 2015: 3K members
  • 2016: 3K members
  • 2017: 5K members
  • 2018: 9K members
  • 2019: 19K members
  • 2020: 35K members
  • 2021: 34K members
  • 2023: 43K members
  • 2024: 40K members
  • 2025: 47K members
  • 2026: 30K members

Past year (monthly)

  • Aug: 4K members
  • Sep: 3K members
  • Oct: 4K members
  • Nov: 5K members
  • Dec: 4K members
  • Jan: 5K members
  • Feb: 4K members
  • Mar: 5K members
  • Apr: 5K members
  • May: 5K members
  • Jun: 4K members
  • Jul: 1K members

Themes

  • Pain & Anger
    4 posts in the past month
    1. Google Ads AI recommendations keep pushing budget increases instead of actual optimization, anyone else noticing this?
    2. Losing clients over Pinterest attribution even when it's working — how do you all handle this?
    3. What’s the most expensive PPC mistake you’ve made that you only realized months later?
    #1
    Pain & Anger
    Google Ads AI recommendations keep pushing budget increases instead of actual optimization, anyone else noticing this? · Losing clients over Pinterest attribution even when it's working — how do you all handle this? · What’s the most expensive PPC mistake you’ve made that you only realized months later?
    4
  • Advice Requests
    4 posts in the past month
    1. Question about conversion tracking for a B2B business
    2. Question: Is there an upper limit to having more conversion data be useful in Gads.
    3. Subject: Seeking Advice: Best Practices for Iterative Optimization of PMax Search Themes & Audience Signals
    #2
    Advice Requests
    Question about conversion tracking for a B2B business · Question: Is there an upper limit to having more conversion data be useful in Gads. · Subject: Seeking Advice: Best Practices for Iterative Optimization of PMax Search Themes & Audience Signals
    4
  • Solution Requests
    3 posts in the past month
    1. Microsoft Ads, how to exclude Audience network?
    2. Hiring help: Google Ads campaigns ketamine clinics/mental health
    3. Software recommendation to sell meeting package + bump offers (not Calendly)
    #3
    Solution Requests
    Microsoft Ads, how to exclude Audience network? · Hiring help: Google Ads campaigns ketamine clinics/mental health · Software recommendation to sell meeting package + bump offers (not Calendly)
    3
  • Money Talk
    1 post in the past month
    1. Spent $14k on ads last quarter and at least $3k was wasted because nobody was watching the campaigns
    #4
    Money Talk
    Spent $14k on ads last quarter and at least $3k was wasted because nobody was watching the campaigns
    1

Topics

  • Google Ads
    59 posts in the past month
    1. Optimizing Google Ads for retained clients, not just consultations?
    2. Getting good ROAS, but Google Ads is not spending my full daily budget
    3. Is promoting flight call offers with Google Ads still profitable in 2026?
    #1
    Google Ads
    Optimizing Google Ads for retained clients, not just consultations? · Getting good ROAS, but Google Ads is not spending my full daily budget · Is promoting flight call offers with Google Ads still profitable in 2026?
    59
  • Struggling
    49 posts in the past month
    #2
    Struggling
    49
  • Ppc
    13 posts in the past month
    #3
    Ppc
    13
  • Meta Ads
    13 posts in the past month
    1. Meta ads for dental? Croak of nonsense or worth it?
    2. Meta ads - no way of choosing placements for image formats?
    3. Meta Ads B2B targeting is drowning me in low intent bot traffic. How do you actually isolate e-commerce store owners?
    #4
    Meta Ads
    Meta ads for dental? Croak of nonsense or worth it? · Meta ads - no way of choosing placements for image formats? · Meta Ads B2B targeting is drowning me in low intent bot traffic. How do you actually isolate e-commerce store owners?
    13
  • Conversion
    6 posts in the past month
    #5
    Conversion
    6

Flair

  • Google Ads
    43 posts in the past month
    1. Warning: Google will no longer necessarily get you max conversions on your budget when using tCPA/tROAS
    2. Google Search Ads performance down in June, for every client
    3. Google Ads AI recommendations keep pushing budget increases instead of actual optimization, anyone else noticing this?
    #1
    Google Ads
    Warning: Google will no longer necessarily get you max conversions on your budget when using tCPA/tROAS · Google Search Ads performance down in June, for every client · Google Ads AI recommendations keep pushing budget increases instead of actual optimization, anyone else noticing this?
    43
  • Meta Ads
    12 posts in the past month
    1. Need to become strong on Meta ads
    2. Meta ads for dental? Croak of nonsense or worth it?
    3. Help! Assessing demand following Instagram ad experiment
    #2
    Meta Ads
    Need to become strong on Meta ads · Meta ads for dental? Croak of nonsense or worth it? · Help! Assessing demand following Instagram ad experiment
    12
  • Discussion
    9 posts in the past month
    1. PPC clients
    2. Performance Marketing Executive Interview Questions D2C.
    3. AI ads make testing easier, but they also make false positives more dangerous
    #3
    Discussion
    PPC clients · Performance Marketing Executive Interview Questions D2C. · AI ads make testing easier, but they also make false positives more dangerous
    9
  • Tracking
    5 posts in the past month
    1. Google Ads call tracking: destination number vs. public business number?
    2. 176 Landing pages audited so far. Early patterns that might be relevant here
    3. Importing Call Tracking Conversions
    #4
    Tracking
    Google Ads call tracking: destination number vs. public business number? · 176 Landing pages audited so far. Early patterns that might be relevant here · Importing Call Tracking Conversions
    5
  • Tools
    4 posts in the past month
    1. Amazon Attribution data --> Google Sheets
    2. Software recommendation to sell meeting package + bump offers (not Calendly)
    3. AI ad tools make testing faster, but they also make bad conclusions faster
    #5
    Tools
    Amazon Attribution data --> Google Sheets · Software recommendation to sell meeting package + bump offers (not Calendly) · AI ad tools make testing faster, but they also make bad conclusions faster
    4

Product recommendations

  • landing page builder
    2 posts in the past month
    1. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    #1
    landing page builder
    Which landing page builder has given you the best conversion rates for your Google Ads campaigns? · Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2
  • skus for products featured in bundles on google merchant center
    2 posts in the past month
    1. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    #2
    skus for products featured in bundles on google merchant center
    The best way to handle SKUs for products featured in bundles on Google Merchant Center? · The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2
  • conversion tracking implementation specialist
    2 posts in the past month
    1. Can anyone recommend a conversion tracking inplementation specialist?
    2. Can anyone recommend a conversion tracking inplementation specialist?
    #3
    conversion tracking implementation specialist
    Can anyone recommend a conversion tracking inplementation specialist? · Can anyone recommend a conversion tracking inplementation specialist?
    2
  • $1m+ monthly ios install campaigns
    2 posts in the past month
    1. Resources or recs for $1M+ monthly iOS install campaigns?
    2. Resources or recs for $1M+ monthly iOS install campaigns?
    #4
    $1m+ monthly ios install campaigns
    Resources or recs for $1M+ monthly iOS install campaigns? · Resources or recs for $1M+ monthly iOS install campaigns?
    2
View full analysis on GummySearchSynced 7/7/2026

Frequently asked questions

Who is r/PPC for?
Best for Advertisers enthusiasts looking for a Reddit-based community with forum discussion.
Is r/PPC free to join?
This listing is not marked as paid-only. Access rules and any fees are decided by the community.
How many members does r/PPC have?
Roughly 272K members, based on figures reported by the community or its host. Member counts are approximate and change over time.
What platform is r/PPC on?
r/PPC runs on Reddit. Reddit communities (or "subreddits") are forum-based groups on the popular social news aggregation, web content rating, and discussion website Reddit. Reddit is commonly known as "the front page of the internet". Users submit content to the site such as links, text posts, and images, which are then voted up or down and discussed by other members. From investing Reddit communities, to professional ones, to ones just for laughs, you're likely to find a community for you on Reddit.
What topics does r/PPC cover?
On the Hive Index, r/PPC is organized under Advertisers.
How do I join r/PPC?
You can join r/PPC by clicking this link, or pressing the "Go to community" button above.
What are the PPC communities like?
Communities for paid media and PPC specialists covering Google Ads, paid social, Amazon advertising, and programmatic buying. LinkedIn groups connect experienced practitioners sharing strategies, case studies, and industry news on a professional level.
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Added 8/3/2023

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