r/PPC

Community Overview
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About r/PPC

The hub for Pay-per-Click (PPC) and performance advertising. Discuss strategy, scaling, and tactics across Google Ads, Meta Ads, Microsoft Ads, Amazon Ads, emerging AI networks, and similar ad platforms.

The community at a glance

r/PPC is a Subreddit for Advertisers with roughly 278K members. It uses a forum format for communication. On the Hive Index it ranks #4 in the PPC communities list.

Roughly 54K members have joined in the past year. Popular discussion topics include Google Ads, Struggling, and Ppc. Common discussion themes are Solution Requests and Advice Requests. Product recommendations often mention landing page builder, skus for products featured in bundles on google merchant center, and conversion tracking implementation specialist.

On Reddit
278K Members

Community Topics

Community Features

Forum

This community has a forum

Subreddit Analysis

via GummySearch
Yearly: +54K members
Growth: +24.3% / year

Member growth over time

All time (yearly)

  • 2013: 1K members
  • 2014: 2K members
  • 2015: 3K members
  • 2016: 3K members
  • 2017: 5K members
  • 2018: 9K members
  • 2019: 19K members
  • 2020: 35K members
  • 2021: 34K members
  • 2023: 43K members
  • 2024: 40K members
  • 2025: 47K members
  • 2026: 36K members

Past year (monthly)

  • Sep: 3K members
  • Oct: 4K members
  • Nov: 5K members
  • Dec: 4K members
  • Jan: 5K members
  • Feb: 4K members
  • Mar: 5K members
  • Apr: 5K members
  • May: 5K members
  • Jun: 4K members
  • Jul: 5K members
  • Aug: 2K members

Themes

  • Solution Requests
    14 posts in the past month
    1. Need help with google ads structure
    2. My paid ads clients of 4 years want me to start doing SEO for them also... (but I've never really done SEO before). What are my options?
    3. Looking for expert Performance Marketer - Online Services Spacd
    #1
    Solution Requests
    Need help with google ads structure · My paid ads clients of 4 years want me to start doing SEO for them also... (but I've never really done SEO before). What are my options? · Looking for expert Performance Marketer - Online Services Spacd
    14
  • Advice Requests
    5 posts in the past month
    1. Google's 17 Aug change - how to handle it?
    2. Should I be concerned about the PPC agency I’ve hired?
    3. Doing PPC at a small company, no one around to actually learn from. Offering free help in exchange for feedback
    #2
    Advice Requests
    Google's 17 Aug change - how to handle it? · Should I be concerned about the PPC agency I’ve hired? · Doing PPC at a small company, no one around to actually learn from. Offering free help in exchange for feedback
    5
  • Pain & Anger
    3 posts in the past month
    1. Google spent 2X my budget!!
    2. Facebook Page Restricted from Advertising - Losing My Mind, Please Help.
    3. ~77k impressions, ~180 clicks, 0 sign-ups, ~$700 spent on Reddit ads. I thought we'd done our homework — what are we missing?
    #3
    Pain & Anger
    Google spent 2X my budget!! · Facebook Page Restricted from Advertising - Losing My Mind, Please Help. · ~77k impressions, ~180 clicks, 0 sign-ups, ~$700 spent on Reddit ads. I thought we'd done our homework — what are we missing?
    3
  • Ideas
    1 post in the past month
    1. Planning to launch a tutorial series for media buying
    #4
    Ideas
    Planning to launch a tutorial series for media buying
    1

Topics

  • Google Ads
    62 posts in the past month
    1. Is Google ads Target ROAS broken?!
    2. Why Google Ads and GA4 never agree on conversions (and how I explain it to clients)
    3. Looking for a UK based Google Ads specialist (repost)
    #1
    Google Ads
    Is Google ads Target ROAS broken?! · Why Google Ads and GA4 never agree on conversions (and how I explain it to clients) · Looking for a UK based Google Ads specialist (repost)
    62
  • Struggling
    49 posts in the past month
    #2
    Struggling
    49
  • Ppc
    17 posts in the past month
    1. Should I be concerned about the PPC agency I’ve hired?
    2. What PPC Strategy Has Given You the Best Results?
    3. Doing PPC at a small company, no one around to actually learn from. Offering free help in exchange for feedback
    #3
    Ppc
    Should I be concerned about the PPC agency I’ve hired? · What PPC Strategy Has Given You the Best Results? · Doing PPC at a small company, no one around to actually learn from. Offering free help in exchange for feedback
    17
  • Ads
    15 posts in the past month
    1. Is Google ads Target ROAS broken?!
    2. Why Google Ads and GA4 never agree on conversions (and how I explain it to clients)
    3. My paid ads clients of 4 years want me to start doing SEO for them also... (but I've never really done SEO before). What are my options?
    #4
    Ads
    Is Google ads Target ROAS broken?! · Why Google Ads and GA4 never agree on conversions (and how I explain it to clients) · My paid ads clients of 4 years want me to start doing SEO for them also... (but I've never really done SEO before). What are my options?
    15
  • Meta Ads
    10 posts in the past month
    #5
    Meta Ads
    10

Flair

  • Google Ads
    64 posts in the past month
    1. Google Ads: Another Update
    2. Google's 17 Aug change - how to handle it?
    3. Feeling on Thursday
    #1
    Google Ads
    Google Ads: Another Update · Google's 17 Aug change - how to handle it? · Feeling on Thursday
    64
  • Discussion
    34 posts in the past month
    1. We optimize ads more than landing pages
    2. How much do you charge for an account?
    3. Has AI actually helped to improve your PPC campaigns and performance or has it mostly created more work? What changed for you?
    #2
    Discussion
    We optimize ads more than landing pages · How much do you charge for an account? · Has AI actually helped to improve your PPC campaigns and performance or has it mostly created more work? What changed for you?
    34
  • Meta Ads
    26 posts in the past month
    1. Meta - Lead forms (great) - messenger (0 results)
    2. Best AI video software for home service Meta ads when clients won't film content?
    3. My tutoring business is profitable every single month and has shrunk 25% in two years. The problem is retention and I can’t crack it.
    #3
    Meta Ads
    Meta - Lead forms (great) - messenger (0 results) · Best AI video software for home service Meta ads when clients won't film content? · My tutoring business is profitable every single month and has shrunk 25% in two years. The problem is retention and I can’t crack it.
    26
  • Tools
    6 posts in the past month
    1. Should I be concerned about the PPC agency I’ve hired?
    2. Supermetrics has swapped out their ticket system with an AI Chat Bot and it's just embarassing.
    3. Doing PPC at a small company, no one around to actually learn from. Offering free help in exchange for feedback
    #4
    Tools
    Should I be concerned about the PPC agency I’ve hired? · Supermetrics has swapped out their ticket system with an AI Chat Bot and it's just embarassing. · Doing PPC at a small company, no one around to actually learn from. Offering free help in exchange for feedback
    6
  • Tracking
    5 posts in the past month
    1. Why Google Ads and GA4 never agree on conversions (and how I explain it to clients)
    2. Google Ads targeting North Carolina but Microsoft Clarity keeps showing repeated out of state clicks with no conversions. Has anyone seen this?
    3. Flaw with embedded Brevo forms
    #5
    Tracking
    Why Google Ads and GA4 never agree on conversions (and how I explain it to clients) · Google Ads targeting North Carolina but Microsoft Clarity keeps showing repeated out of state clicks with no conversions. Has anyone seen this? · Flaw with embedded Brevo forms
    5

Product recommendations

  • landing page builder
    2 posts in the past month
    1. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    #1
    landing page builder
    Which landing page builder has given you the best conversion rates for your Google Ads campaigns? · Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2
  • skus for products featured in bundles on google merchant center
    2 posts in the past month
    1. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    #2
    skus for products featured in bundles on google merchant center
    The best way to handle SKUs for products featured in bundles on Google Merchant Center? · The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2
  • conversion tracking implementation specialist
    2 posts in the past month
    1. Can anyone recommend a conversion tracking inplementation specialist?
    2. Can anyone recommend a conversion tracking inplementation specialist?
    #3
    conversion tracking implementation specialist
    Can anyone recommend a conversion tracking inplementation specialist? · Can anyone recommend a conversion tracking inplementation specialist?
    2
  • $1m+ monthly ios install campaigns
    2 posts in the past month
    1. Resources or recs for $1M+ monthly iOS install campaigns?
    2. Resources or recs for $1M+ monthly iOS install campaigns?
    #4
    $1m+ monthly ios install campaigns
    Resources or recs for $1M+ monthly iOS install campaigns? · Resources or recs for $1M+ monthly iOS install campaigns?
    2
View full analysis on GummySearchSynced 8/13/2026

Frequently asked questions

Who is r/PPC for?
Best for Advertisers enthusiasts looking for a Reddit-based community with forum discussion.
Is r/PPC free to join?
This listing is not marked as paid-only. Access rules and any fees are decided by the community.
How many members does r/PPC have?
Roughly 278K members, based on figures reported by the community or its host. Member counts are approximate and change over time.
What platform is r/PPC on?
r/PPC runs on Reddit. Reddit communities (or "subreddits") are forum-based groups on the popular social news aggregation, web content rating, and discussion website Reddit. Reddit is commonly known as "the front page of the internet". Users submit content to the site such as links, text posts, and images, which are then voted up or down and discussed by other members. From investing Reddit communities, to professional ones, to ones just for laughs, you're likely to find a community for you on Reddit.
What topics does r/PPC cover?
On the Hive Index, r/PPC is organized under Advertisers.
How do I join r/PPC?
You can join r/PPC by clicking this link, or pressing the "Go to community" button above.
What are the PPC communities like?
Communities for paid media and PPC specialists covering Google Ads, paid social, Amazon advertising, and programmatic buying. LinkedIn groups connect experienced practitioners sharing strategies, case studies, and industry news on a professional level.
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Added 8/3/2023

Monthly Stats

13
Views /mo
(+333%)
10
Visitors /mo
(+233%)
2
Referrals /mo

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