r/PPC

Community Overview

About r/PPC

Topics related to Pay-per-Click (PPC) & other digital ads such as Google Ads, Facebook Ads, Microsoft Advertising, Amazon Ads & other digital advertising platforms.

The community at a glance

r/PPC is a Subreddit for Advertisers with roughly 269K members. It uses a forum format for communication. On the Hive Index it ranks #2 in the PPC communities list.

Roughly 52K members have joined in the past year. Popular discussion topics include Google Ads, Struggling, and Ads. Common discussion themes are Solution Requests and Advice Requests. Product recommendations often mention landing page builder, skus for products featured in bundles on google merchant center, and conversion tracking implementation specialist.

On Reddit
269K Members

Community Features

This community has a forum

Subreddit Analysis

via GummySearch
Yearly: +52K members
Growth: +24.3% / year

Member growth over time

All time (yearly)

  • 2013: 1K members
  • 2014: 2K members
  • 2015: 3K members
  • 2016: 3K members
  • 2017: 5K members
  • 2018: 9K members
  • 2019: 19K members
  • 2020: 35K members
  • 2021: 34K members
  • 2023: 43K members
  • 2024: 40K members
  • 2025: 47K members
  • 2026: 27K members

Past year (monthly)

  • Jul: 4K members
  • Aug: 4K members
  • Sep: 3K members
  • Oct: 4K members
  • Nov: 5K members
  • Dec: 4K members
  • Jan: 5K members
  • Feb: 4K members
  • Mar: 5K members
  • Apr: 5K members
  • May: 5K members
  • Jun: 2K members

Themes

  • Solution Requests
    19 posts in the past month
    1. What are you using to track and improve Google Ads traffic quality?
    2. Is there any tool to check what keywords competitors using for Google Ads?
    3. Is there actually an easy display ad builder for scaling campaigns?
    #1
    Solution Requests
    What are you using to track and improve Google Ads traffic quality? · Is there any tool to check what keywords competitors using for Google Ads? · Is there actually an easy display ad builder for scaling campaigns?
    19
  • Advice Requests
    10 posts in the past month
    1. At what point do you stop paying an agency and hire in-house?
    2. Competing with "content factories": How can a small team maintain ad volume?
    3. How do you find a good Meta Ads expert for an eCommerce business?
    #2
    Advice Requests
    At what point do you stop paying an agency and hire in-house? · Competing with "content factories": How can a small team maintain ad volume? · How do you find a good Meta Ads expert for an eCommerce business?
    10
  • Pain & Anger
    7 posts in the past month
    1. Literally the Biggest Waste of Time on Planet Earth
    2. Monthly client reports are genuinely the part of this job I dread most.
    3. Is it normal to have spent $7,000 and not have a single real lead? Home service company.
    #3
    Pain & Anger
    Literally the Biggest Waste of Time on Planet Earth · Monthly client reports are genuinely the part of this job I dread most. · Is it normal to have spent $7,000 and not have a single real lead? Home service company.
    7

Topics

  • Google Ads
    147 posts in the past month
    1. Gemini confirmed Google Ads advisor guides people to spend more ad budget not conversions
    2. Google ads updates from GML 2026 - Key highlights
    3. Google search is possibly being replaced entirely by Gemini - how do we think Google Ads will be affected?
    #1
    Google Ads
    Gemini confirmed Google Ads advisor guides people to spend more ad budget not conversions · Google ads updates from GML 2026 - Key highlights · Google search is possibly being replaced entirely by Gemini - how do we think Google Ads will be affected?
    147
  • Struggling
    51 posts in the past month
    #2
    Struggling
    51
  • Ads
    50 posts in the past month
    1. I got into the ChatGPT Ads Manager beta — sharing my first campaign setup, will report back with data
    2. Is there any tool to check what keywords competitors using for Google Ads?
    3. Hiring google ads expert
    #3
    Ads
    I got into the ChatGPT Ads Manager beta — sharing my first campaign setup, will report back with data · Is there any tool to check what keywords competitors using for Google Ads? · Hiring google ads expert
    50
  • Ppc
    46 posts in the past month
    1. Small budget for roofers - PPC worth it?
    2. How do you structure PPC for law firms when the niche keywords have low search volume?
    3. Interviewing for Senior PPC Search Role - Looking for Prep Advice & Common Questions
    #4
    Ppc
    Small budget for roofers - PPC worth it? · How do you structure PPC for law firms when the niche keywords have low search volume? · Interviewing for Senior PPC Search Role - Looking for Prep Advice & Common Questions
    46
  • Google
    33 posts in the past month
    1. Google I/O 2026 Just Redrew the Search Map and What We Think This Means For Advertisers.
    2. Google's economic impact report claims an 8x return for advertisers
    3. 500k/mo account, ROAS down 1.3x to 0.7x - listen to Google RE Broad Match, or no?
    #5
    Google
    Google I/O 2026 Just Redrew the Search Map and What We Think This Means For Advertisers. · Google's economic impact report claims an 8x return for advertisers · 500k/mo account, ROAS down 1.3x to 0.7x - listen to Google RE Broad Match, or no?
    33

Flair

  • Google Ads
    105 posts in the past month
    1. Gentle reminder Ad Strength is hot air
    2. Literally the Biggest Waste of Time on Planet Earth
    3. $400 click
    #1
    Google Ads
    Gentle reminder Ad Strength is hot air · Literally the Biggest Waste of Time on Planet Earth · $400 click
    105
  • Discussion
    35 posts in the past month
    1. I got into the ChatGPT Ads Manager beta — sharing my first campaign setup, will report back with data
    2. It's time to start banning AI posts and comments in this sub.
    3. ChatGPT ads are here, but can we measure their performance?
    #2
    Discussion
    I got into the ChatGPT Ads Manager beta — sharing my first campaign setup, will report back with data · It's time to start banning AI posts and comments in this sub. · ChatGPT ads are here, but can we measure their performance?
    35
  • Meta Ads
    26 posts in the past month
    1. Running Meta for an HVAC company in Texas and it's a disaster
    2. Meta Ads: What is the point of creating multiple ads if Meta just decides to completely ignore them?
    3. Push delivery feature on Meta
    #3
    Meta Ads
    Running Meta for an HVAC company in Texas and it's a disaster · Meta Ads: What is the point of creating multiple ads if Meta just decides to completely ignore them? · Push delivery feature on Meta
    26
  • Tracking
    13 posts in the past month
    1. The 4 UTM parameters PPC teams get wrong, in order of damage caused
    2. Monthly client reports are genuinely the part of this job I dread most.
    3. Automated offline conversion for my firm
    #4
    Tracking
    The 4 UTM parameters PPC teams get wrong, in order of damage caused · Monthly client reports are genuinely the part of this job I dread most. · Automated offline conversion for my firm
    13
  • Tools
    5 posts in the past month
    1. best expense management software for a team running ad spend?
    2. [Wordstream] Google Ads Benchmarks 2026: Competitive Data & Insights for Every Industry
    3. How are you using Google Sheets in your daily workflow
    #5
    Tools
    best expense management software for a team running ad spend? · [Wordstream] Google Ads Benchmarks 2026: Competitive Data & Insights for Every Industry · How are you using Google Sheets in your daily workflow
    5

Product recommendations

  • landing page builder
    2 posts in the past month
    1. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2. Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    #1
    landing page builder
    Which landing page builder has given you the best conversion rates for your Google Ads campaigns? · Which landing page builder has given you the best conversion rates for your Google Ads campaigns?
    2
  • skus for products featured in bundles on google merchant center
    2 posts in the past month
    1. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2. The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    #2
    skus for products featured in bundles on google merchant center
    The best way to handle SKUs for products featured in bundles on Google Merchant Center? · The best way to handle SKUs for products featured in bundles on Google Merchant Center?
    2
  • conversion tracking implementation specialist
    2 posts in the past month
    1. Can anyone recommend a conversion tracking inplementation specialist?
    2. Can anyone recommend a conversion tracking inplementation specialist?
    #3
    conversion tracking implementation specialist
    Can anyone recommend a conversion tracking inplementation specialist? · Can anyone recommend a conversion tracking inplementation specialist?
    2
  • $1m+ monthly ios install campaigns
    2 posts in the past month
    1. Resources or recs for $1M+ monthly iOS install campaigns?
    2. Resources or recs for $1M+ monthly iOS install campaigns?
    #4
    $1m+ monthly ios install campaigns
    Resources or recs for $1M+ monthly iOS install campaigns? · Resources or recs for $1M+ monthly iOS install campaigns?
    2

Frequently asked questions

Who is r/PPC for?
Best for Advertisers enthusiasts looking for a Reddit-based community with forum discussion.
Is r/PPC free to join?
This listing is not marked as paid-only. Access rules and any fees are decided by the community.
How many members does r/PPC have?
Roughly 269K members, based on figures reported by the community or its host. Member counts are approximate and change over time.
What platform is r/PPC on?
r/PPC runs on Reddit. Reddit communities (or "subreddits") are forum-based groups on the popular social news aggregation, web content rating, and discussion website Reddit. Reddit is commonly known as "the front page of the internet". Users submit content to the site such as links, text posts, and images, which are then voted up or down and discussed by other members. From investing Reddit communities, to professional ones, to ones just for laughs, you're likely to find a community for you on Reddit.
What topics does r/PPC cover?
On the Hive Index, r/PPC is organized under Advertisers.
How do I join r/PPC?
You can join r/PPC by clicking this link, or pressing the "Go to community" button above.
What are the PPC communities like?
Communities for paid media and PPC specialists covering Google Ads, paid social, Amazon advertising, and programmatic buying. LinkedIn groups connect experienced practitioners sharing strategies, case studies, and industry news on a professional level.