r/BuyItForLife

Community Overview

About r/BuyItForLife

For practical, durable and quality made products that are made to last. **Reminder:** Please use the search function before making a request. The Mission Statement: http://www.reddit.com/r/BuyItForLife/comments/jtjuz/bi4l_mission_statement_rules_etc/

The community at a glance

r/BuyItForLife is a Subreddit for Business Owners and Resellers with roughly 4.0M members. It has been around since 2011. It has a live chat communication style. It is the 1st largest community in the Business topic page and the 1st largest community in the Reselling topic page.

Roughly 713K members have joined in the past year. Popular discussion topics include Bifl, Clothing, and Kitchen. Common discussion themes are Solution Requests and Pain & Anger. Product recommendations often mention electric kettle, smartwatch, and sofa.

On Reddit
Established 2011
4.0M Members

Subreddit Analysis

via GummySearch
Yearly: +713K members
Growth: +21.6% / year

Member growth over time

All time (yearly)

  • 2013: 57K members
  • 2014: 44K members
  • 2015: 42K members
  • 2016: 68K members
  • 2017: 123K members
  • 2018: 151K members
  • 2019: 136K members
  • 2020: 191K members
  • 2023: 987K members
  • 2024: 860K members
  • 2025: 750K members
  • 2026: 553K members

Past year (monthly)

  • Nov: 62K members
  • Dec: 63K members
  • Jan: 74K members
  • Feb: 44K members
  • Mar: 53K members
  • Apr: 53K members
  • May: 54K members
  • Jun: 59K members
  • Jul: 72K members
  • Aug: 44K members
  • Sep: 99K members
  • Oct: 1K members

Themes

  • Solution Requests
    18 posts in the past month
    1. Pillow cases that are durable and don't slide off pillows easily (material of them barely matters)
    2. $730 repair for washing machine…looking for a new one.
    3. Replacement lunch box/man purse recommendations
    #1
    Solution Requests
    Pillow cases that are durable and don't slide off pillows easily (material of them barely matters) · $730 repair for washing machine…looking for a new one. · Replacement lunch box/man purse recommendations
    18
  • Pain & Anger
    1 post in the past month
    1. It’s depressing that buying a basic home appliance today feels like purchasing a temporary 3-year subscription
    #2
    Pain & Anger
    It’s depressing that buying a basic home appliance today feels like purchasing a temporary 3-year subscription
    1

Topics

  • Bifl
    5 posts in the past month
    #1
    Bifl
    5
  • Clothing
    3 posts in the past month
    1. Looking for a Good Cashmere Sweater
    #2
    Clothing
    Looking for a Good Cashmere Sweater
    3
  • Kitchen
    2 posts in the past month
    #3
    Kitchen
    2
  • Bags
    2 posts in the past month
    #4
    Bags
    2
  • Cast Iron Pan
    2 posts in the past month
    #5
    Cast Iron Pan
    2

Flair

  • [Request]
    45 posts in the past month
    1. Actually Warm Cotton Winter Couch Blanket
    2. Just my torso is cold, so...camisole it is, but which one?
    3. Whisk recommendations!
    #1
    [Request]
    Actually Warm Cotton Winter Couch Blanket · Just my torso is cold, so...camisole it is, but which one? · Whisk recommendations!
    45
  • Discussion
    29 posts in the past month
    1. BIFL is the epitome of dead internet theory
    2. If they’re all polycarbonate, why does luggage cost $150 vs $500?
    3. What are good ergonomic chairs that are not Herman Miller,Steelcase?
    #2
    Discussion
    BIFL is the epitome of dead internet theory · If they’re all polycarbonate, why does luggage cost $150 vs $500? · What are good ergonomic chairs that are not Herman Miller,Steelcase?
    29
  • Review
    9 posts in the past month
    1. Kenmore Heavy Duty washer & dryer bought by my parents in1988 (which I inherited and still use regularly)
    2. Thought the $360 Thursday Boot Company leather jackets would be BIFL, but I was wrong
    3. Best sling bag I’ve owned
    #3
    Review
    Kenmore Heavy Duty washer & dryer bought by my parents in1988 (which I inherited and still use regularly) · Thought the $360 Thursday Boot Company leather jackets would be BIFL, but I was wrong · Best sling bag I’ve owned
    9
  • Repair
    5 posts in the past month
    1. My restored hifi amps, Bogen DB110s from 1955
    2. Non-replaceable batteries in electronics have completely ruined modern consumer hardware
    3. Here's my 45 year old Casablanca ceiling fan that just died today
    #4
    Repair
    My restored hifi amps, Bogen DB110s from 1955 · Non-replaceable batteries in electronics have completely ruined modern consumer hardware · Here's my 45 year old Casablanca ceiling fan that just died today
    5
  • Vintage
    5 posts in the past month
    1. 1995 Aladdin Stanley Cooler lunchbox with A-944DH thermos
    2. Socks ( boring I know, but....)
    3. My weekly used La pavoni espresso machine
    #5
    Vintage
    1995 Aladdin Stanley Cooler lunchbox with A-944DH thermos · Socks ( boring I know, but....) · My weekly used La pavoni espresso machine
    5

Product recommendations

  • electric kettle
    3 posts in the past month
    1. Looking for the best electric kettle that won’t break the bank + long lasting
    2. Looking for the best electric kettle that won’t break the bank + long lasting!!!
    3. Looking for the best electric kettle that won’t break the bank + long lasting!!!
    #1
    electric kettle
    Looking for the best electric kettle that won’t break the bank + long lasting · Looking for the best electric kettle that won’t break the bank + long lasting!!! · Looking for the best electric kettle that won’t break the bank + long lasting!!!
    3
  • smartwatch
    3 posts in the past month
    1. What is the best smartwatch out there?
    2. The best smartwatch on the market to buy in YOUR opinion?
    3. The best smartwatch on the market to buy in YOUR opinion?
    #2
    smartwatch
    What is the best smartwatch out there? · The best smartwatch on the market to buy in YOUR opinion? · The best smartwatch on the market to buy in YOUR opinion?
    3
  • sofa
    3 posts in the past month
    1. What’s the best sofa you’ve ever bought and why?
    2. best long lasting sofa? Love sac? leather?
    3. Best long lasting sofa brand? (Housewarming gift)
    #3
    sofa
    What’s the best sofa you’ve ever bought and why? · best long lasting sofa? Love sac? leather? · Best long lasting sofa brand? (Housewarming gift)
    3
  • wired earbuds
    2 posts in the past month
    1. best wired earbuds with mic
    2. Best wired earbuds in 2025?
    #4
    wired earbuds
    best wired earbuds with mic · Best wired earbuds in 2025?
    2
  • air fryer
    2 posts in the past month
    1. Best air fryer on market?
    2. Best Air Fryer Under $100? Need Recommendations
    #5
    air fryer
    Best air fryer on market? · Best Air Fryer Under $100? Need Recommendations
    2

Frequently asked questions

Who is r/BuyItForLife for?
Best for Business Owners and Resellers enthusiasts looking for a Reddit-based community with live chat.
Is r/BuyItForLife free to join?
This listing is not marked as paid-only. Access rules and any fees are decided by the community.
How many members does r/BuyItForLife have?
Roughly 4.0M members, based on figures reported by the community or its host. Member counts are approximate and change over time.
What platform is r/BuyItForLife on?
r/BuyItForLife runs on Reddit. Reddit communities (or "subreddits") are forum-based groups on the popular social news aggregation, web content rating, and discussion website Reddit. Reddit is commonly known as "the front page of the internet". Users submit content to the site such as links, text posts, and images, which are then voted up or down and discussed by other members. From investing Reddit communities, to professional ones, to ones just for laughs, you're likely to find a community for you on Reddit.
What topics does r/BuyItForLife cover?
On the Hive Index, r/BuyItForLife is organized under Business Owners, Resellers.
How do I join r/BuyItForLife?
You can join r/BuyItForLife by clicking this link, or pressing the "Go to community" button above.
What are the Business communities like?
A broad topic that covers everything from solo business owners to startup teams and larger operators. You will find communities on Discord, Reddit, and Slack focused on strategy, growth, operations, and the day-to-day grind of running something. Good for getting outside perspectives, finding collaborators, or just talking through problems with people who actually get it.